10/07/2014

TOMS supports World Sight Day on Oct. 9th


Fashion brand TOMS is reaching out to Canadians and individuals around the globe to take to social media on October 9th in support of “World Sight Day” with the goal of raising awareness about blindness and various forms of visual impairment worldwide.
The subject of blindness and visual impairment is very close to my heart and I am excited to use this platform to spread the word. I would love to encourage you all to continue raising awareness, support and donate to your local organizations such as the Canadian Institute for the Blind (CNIB). 

Examples of #GiveSight social media photos courtesy of TOMS

Want additional ways to get involved? TOMS Eye Wear and its Sight Giving model was launched in 2011 to help restore sight to individuals in need. With every purchase of TOMS sunglasses and optical frames, TOMS will provide an individual in need with prescription glasses, medical treatment or sight saving-surgery. To date TOMS has helped restore and improve the sight of over 200,000 men, women and children in 13 countries around the world. 

So do not forget to tweet, Instagram and do your part in spreading awareness about blindness and visual impairment on October the 9th. Hashtag #GiveSight and #TOMSCanada and together we can shed light on an issue that affects many around us.  

Until Next Time,
Sincerely Miss J

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